About us


Deliver world class sales and distribution of financial products through a variety of channels in
Asia Pacific by forging business partnership with world renowned as well as prominent local
financial product manufacturers – Banks, Insurance Companies – both life and non-life, along
with Securities Companies; End to end sales and distribution of credit cards, loans, life & non-life
Insurance, mutual funds etc. via sales personnel on the phone (Telesales Agents – TSRs)
supported and complimented by face-to-face sales staff (Point of Sales Person).

Our lookout for a technologically advanced, state-of-the-art, tool to secure the path of
sustainable development will soon be realized in the form of two mobile applications viz. MY
HERO for our POS & MY MONEY for our clienteles, which will facilitate outreach and bridging
efforts at the same time.

Currently working via offices in Kolkata Head Office and Corporate offices, Guwahati,
Delhi & Jaipur, India, with an employee strength of 52, Rainbow Group has been
concentrating on loans and credit cards mainly since the last decade, clocking an
average of 50cr per annum till early last fiscal.
We have now launched our insurance & Mutual Fund vertical and currently pursuing
better of 5 cr per annum of Insurance business and build up an AUM base of 25 Crores
in Mutual Fund.

Our aim is to be at service of at least 10,00,000 customers in the next 3 years and in the
process generate employment and entrepreneurial opportunity for more than 20,000
wealth partners across districts and states of our country.
Our sole aim is to make Rainbow and its group companies, a one-of-a-kind
organizational arm, which is favored by all the responsible citizens of the country,
besides the districts and state authorities to propagate relevant campaigns of “Women
empowerment”, “Skill development”, “Employment by entrepreneurship”, etc.

We have tied up with renowned banks, insurance companies and other financial
institutions and are going for more to provide the best of the financial solutions available
in the market and also design and devise unique products with specific target segments
to cater to, using the remotest outreach possible.

Our Accomplishments and Goals

Our Accomplishments and Goals

Our Security Infrastructure – ensures data protection Strict and well documented internal processes & guidelines in addition to adherence to individual client requirements.

Data Security: There is a Secured server room with a Regular data backup facility with Data
access only to authorized personnel with hierarchical access levels. We have PCs without USB
port along with No internet access to agents. No mobile phone is allowed in each floor and paper at workstations. Power Back Up is 100% with UPS systems in place. Occupying over 1,000sqft of quality space in KOLKATA, with sophisticated enterprise resourceplanning & management tools.

MyHero & MyMoney mobile applications, releasing phase wise, starting May 2023. The MH app will facilitate the entrepreneurship program and the MM app will provide the customers, at thefurthest corner of the land, to be connected with the banks and insurers with the available financial solutions for all stages of their lives.

Go to Market Strategy

  • Best in class call center utilizing
  • Leading technology solutions married with CRM.
  • Highly experienced staff
  • Profiled and well segmented database
  • Senior Management with significant domain experience in running successful
    channels for Financial Services Companies
Go to Market Strategy
Advantage Rainbow

Advantage Rainbow

  • Financially robust organisation
  • International exposure ensures world class service
  • Social welfare centric approach for maximum efficiency
  • Able leadership ensures members owning the business guaranteeing high productivity and sustainable operations.



Business loans, Personal loans, Home loans, Loan against Property, Car Loan etc.



Life Insurance, Health Insurance, General Insurance