Financial Inclusion for everyone

Variety of financial tools to ensure everyone has access to suitable products with an intuitive customer experience.

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Personalised choices

Large collection of products for you to choose your best fit.

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Creating end-to-end digital marketplaces to deliver seamless customer experience.

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Delivering excellence for customers and business to choose best suited financial products


Customers interactions every year


Achieved so far


Product sold
every minute


locations across

About us


Deliver world class sales and distribution of financial products through a variety of channels in Asia Pacific by forging business partnership with world renowned as well as prominent local financial product manufacturers – Banks, Insurance Companies – both life and non-life, along with Securities Companies; End to end sales and distribution of credit cards, loans, life & non-life Insurance, mutual funds etc. via sales personnel on the phone (Telesales Agents – TSRs) supported and complimented by face-to-face sales staff (Point of Sales Person).

Our lookout for a technologically advanced, state-of-the-art, tool to secure the path of sustainable development will soon be realized in the form of two mobile applications viz. MY HERO for our POS & MY MONEY for our clienteles, which will facilitate outreach and bridging efforts at the same time.

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Our Accomplishments and Goals

Our Accomplishments and Goals

Our Security Infrastructure – ensures data protection Strict and well documented internal processes & guidelines in addition to adherence to individual client requirements.

Data Security: There is a Secured server room with a Regular data backup facility with Data
access only to authorized personnel with hierarchical access levels. We have PCs without USB
port along with No internet access to agents. No mobile phone is allowed in each floor and paper at workstations. Power Back Up is 100% with UPS systems in place. Occupying over 1,000sqft of quality space in KOLKATA, with sophisticated enterprise resourceplanning & management tools.

MyHero & MyMoney mobile applications, releasing phase wise, starting May 2023. The MH app will facilitate the entrepreneurship program and the MM app will provide the customers, at thefurthest corner of the land, to be connected with the banks and insurers with the available financial solutions for all stages of their lives.

Go to Market Strategy

  • Best in class call center utilizing
  • Leading technology solutions married with CRM.
  • Highly experienced staff
  • Profiled and well segmented database
  • Senior Management with significant domain experience in running successful
    channels for Financial Services Companies
Go to Market Strategy
Advantage Rainbow

Advantage Rainbow

  • Financially robust organisation
  • International exposure ensures world class service
  • Social welfare centric approach for maximum efficiency
  • Able leadership ensures members owning the business guaranteeing high productivity and sustainable operations.

The Leadership

Over 100 Years of Combined Knowledge Rainbow’s Promoters & leaders are a select group of well-established and respected individuals with each having over 25 years or more domain knowledge in banking, insurance, CRM, wealth management, business management, etc.


Kalidas Ghose, Group Chairman, is a career banker, Mechanical Engineer from Jadavpur University, Kolkata and MBA from XLRI, Jamshedpur. He has been a driving force to reckon with, in retail…

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Business Leader & Strategist, Insurance Industry veteran, EX-VP & Zonal Head at Aditya Birla Sun Life Insurance Company. More than 30 years in Insurance and other banking and financial sector,…

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Financial Industry veteran with Sales and Operations Leadership vintage. More than 25 years in banking and financial industry, Kundan is a meticulous and calculative risk manager who has a keen…

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Our products

The Rainbow eco-system

Rainbow Group is an upcoming eco-system of AI & ML based digital platforms that are aimed at solving critical gaps in Indian’s customer loyalty, Insurance and finance marketplace& sales force management.

A digital platform that simplifies the selling of insurnace and finance products to allow anyone to be a financial product consultant and amplify their earning opportunity.

Designed to give people an effective side income opportunity to make the most of their time. MyHero allows people to join remotely with 3 easy steps and activate their earning portential instantly.

A tool that goes beyond just helping to sell. It generates leads for you to fulfill, hosts learning content, helps manage your daily calendar and work reminders, tracks your earning in real time… all in all a simplified business manager in your phone.

A hub of financial solutions for customers that brings them choice and ease of identifying and applying for suitable financial products.

Be lending, deposits, credit cards or wealth management, MyMoney has the most comprehensive collection of products that matches everyone’s needs.

An Insure-tech platform that allows users to find best selling insurance products for various lifestyle related needs.

  • Intuitive and easy to use interface
  • Search and apply in simple steps
  • Find most ‘relevant’ and ‘custom’ Insurance products for you and your family

Presenting a BIG loyalty platform for small and medium businesses

Designed to boost business potential of merchants/partners with a unique reward and loyalty framework that allows users to get rewarded for everyday small transaction, even at street shops.

Unlocking a new loyalty experience by turning every spending into a rewarding experience.



Business loans, Personal loans, Home loans, Loan against Property, Car Loan etc.



Life Insurance, Health Insurance, General Insurance







Contact us

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Get in touch with us.

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